Where the Magic Happens

Something with a bit of sparkle for Christmas

Following on from a standout campaign in 2017 the ABF team had to find a way of building on the success whilst taking an approach which would be loved by Peacocks customers. With a little Christmas magic provided by our in-house effects team and a massive 80s classic, Peacocks shows viewers what happens in-store after dark. The romantic shopping trip was shot on location in Carmarthen, South Wales with stand-in dancers. We then replaced them with detailed 3D models, animated to match the dancers moves.


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